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Our Program Development Team is responsible for the creation of Journeys in Film curriculum guides, educator professional development workshops, partnerships with schools, universities and other community organizations, promotion of international education reform on local and national levels, and general organizational growth of Journeys in Film.

Joanne AsheFounder and Executive Director

Journeys in Film reflects Joanne Ashe’s vision and her lifelong commitment to education and cross-cultural concerns. She has been involved in many successful educational and social initiatives, including working with the Russian Olympic Committee to establish a cross-cultural physical education program and curating exhibits on racism and children’s mental health issues. A social worker and activist with a master’s degree in education, Joanne has been influential in calling attention to the plight of orphaned children around the world. Her documentary film, The Waiting Children addressed the issues of international adoption; its premiere at the 1998 Sundance Film Festival led to an interest in foreign films that sowed the seeds for Journeys in Film. The daughter of Holocaust survivors, Joanne founded and co-facilitated a therapy group to ease survivors’ trauma and speaks on the Holocaust at schools throughout New Mexico. She served on the board of New Day Runaway Shelters and worked with teens to produce a short documentary on the positive experiences of living in the shelter. Joanne has been involved in several diversity initiatives in New Mexico, including the internationally acclaimed exhibit, Anne Frank in the World.

Eileen Mattingly  –  Director of Education


Eileen Mattingly has been a classroom teacher (middle school through college) in the Philippines, Massachusetts, New York and Maryland for over 30 years. She has a B.A. in International Studies from Georgetown University, MA degrees from St. John’s University and Johns Hopkins University, and has been selected for two fellowships by the National Endowment for the Humanities. Eileen has been a curriculum consultant for PBS, the National Endowment for the Humanities, and the Center for Learning. She has presented curriculum workshops for the National Council of Teachers of English, the National Council for the Social Studies and other organizations. She served as Director of Coverdell World Wise Schools, the National Peace Corps’ K-12 program on cross-cultural education, and was founding principal of an independent high school focusing on global studies near Annapolis, Maryland. She is strongly committed to using interdisciplinary cross-cultural curriculum to help students understand and appreciate people from other cultures.

Martine Joelle McDonald  –  Director of Programs

Martine Joelle McDonald has worked at the intersection of arts, education and youth development for 10 years. After earning a Bachelors of Arts degree in Peace Studies from Naropa University, Martine proudly served as an AmeriCorps educator with PeaceFirst and taught conflict transformation to K-3rd graders in Los Angeles public schools. A passionate youth advocate, Martine has served on the board of the Center for Education and Economic Equity and mentored with various global youth service learning initiatives including PeaceJam Foundation and Three Dot Dash. Martine developed her creative work ethic and belief in the transformative power of cinema while growing up in a household and community of filmmakers. While curating several film and arts-based crowdfunding and digital media campaigns including a production of the Dead Man Walking School Theater Project, Martine found her love for educational outreach and brings great enthusiasm for community building to Journeys in Film. A writer and producer, Martine is deeply committed to bringing life to stories across children’s literature and film that foster compassion and reconciliation across differences.

Roger B. Hirschland – Consulting Editor

Roger B. Hirschland graduated from Brown University in anthropology in 1965 and immediately served two years in the Peace Corps working in community development in Sierra Leone, West Africa. Following a year of graduate school at Brown, he served as an officer in the U.S. Navy, then taught English and social studies for eight years at the Gordon School, in East Providence, R.I. While teaching, he earned a master’s degree in the teaching of English from Boston University.After two years of editing in the newsroom at the Providence Journal, Roger moved to Washington. D.C., and joined the staff of the National Geographic Society. He worked as a writer and an editor of books and of their children’s magazine, World, for eight years, and then wrote and edited geography materials for students and teachers for 14 years in a program at National Geographic that aims to invigorate the teaching of geography in schools nationwide. He worked for many years on the Society’s style committee, and served as guide and lecturer on several National Geographic excursions to Australia, New Zealand, and Europe.

Amy Shea – Director of Research

Amy Shea is the 2014 recipient of the Great Mind Award in Innovation from the  Advertising Research Foundation, given in recognition of her methodology  uncovering the story dynamics that lead to strategic insights derived from data. She  is one of the few people in the world to have been honored twice with a David Ogilvy Award for Research Excellence, in recognition of her pivotal strategic contribution to brand success for IBM and Delta Dental. Shea was a member of the American Association of Advertising Agencies/Advertising Research co-committee created to Study Emotional Response in Advertising, publishing her findings on what is considered the gold standard in branded entertainment research on BMW’s online films. A sought-after presenter, Amy brings a direct and creative perspective to the conference stage. She presents on brand development, communications, and the role of brand story in advertising and film throughout the US, Europe, and Asia. Her academic background includes an undergraduate degree earned by the University of New Hampshire, with joint studies at Harvard University, and a post-graduate degree in Marketing Research is from the University of Georgia. Amy Shea has contributed her skills and background to Journeys in Film since its inception.

Ethan SilvermanFilm Literacy Consultant

Ethan Silverman brings 20 years of professional experience as a theater director and filmmaker to Journeys in Film.  He has directed new plays, revivals, and performance pieces at many theatres around the country, including Bill Grahan Presents with Ron Silver and his adaptation of Pete Townshend’s The Boy Who Heard Music at New York Stage & Film.  His first short film Central Park and his documentary The Waiting Children (produced by Joanne Strahl Ashe) both premiered at the Sundance Film Festival.  Ethan is a member of the Writers Guild of America East and has written screenplays for Disney Pictures, VH-1, and Barry Levinson.  In 2008, he was selected for a creative residency at The Yaddo Institute, in Saratoga Springs, NY.  Currently teaching Narrative Strategies and Thesis Writing at the MFA Program in Design & Technology at Parsons The New School in New York City, Ethan is, “proud to have been an early developer and facilitator of Journeys in Film.”